Rify – Privacy Policy

This Privacy Policy explains how RIFY PTY LTD ("Rify", "we", "us", or "our") collects, uses, stores, and protects your information when you use the Rify mobile application ("App").

By using the App, you consent to the practices described in this Privacy Policy.

1. Information We Collect

1.1 Information You Provide

When using Rify, you may provide:

Camera-captured photos
Text content, such as public service announcements (PSAs)
Account-related information, including authentication identifiers

1.2 Information Collected Automatically

We automatically collect certain information to operate and improve the App, including:

Precise location data (GPS), if permission is granted
Device information (e.g., device model, operating system version)
App usage data such as interactions, timestamps, and feature usage

This information is collected in an aggregated or technical manner and is used solely to operate, maintain, and improve the App.

3. Location Data

Location data is used to provide nearby, location-based content and core App functionality. Access to location services is required for key features of the App.

We do not sell or rent your location data to third parties.

4. How We Use Your Information

We use collected information to:

Operate and maintain the App
Provide location-based features
Display user-generated content
Enhance performance, security, and user experience
Ensure safety, prevent misuse, and moderate content

4.1 Advertising

The App may display advertisements via third-party providers such as Google Mobile Ads (AdMob). All ads are non-personalised and are not targeted using personal data or user behavior outside the App. Ads may use contextual information or limited device data (e.g., device type or general location) to display relevant content.

No advertising identifiers are collected without consent, and users under 16 are not targeted.

4.2 App Tracking Transparency (ATT)

Rify does not track you across apps or websites owned by other companies for advertising purposes. No tracking consent is required to use non-personalised ads in this App.

5. Sharing of Information

We do not sell your personal information. We may share information in limited circumstances:

With service providers such as Firebase (a service provided by Google LLC) to operate the App, store and synchronize data, provide authentication, analyze usage, and improve performance
When required by law, regulation, or legal process
To protect rights, property, safety, or security, including that of Rify or other users

6. Service Providers

We engage third-party service providers, including Firebase (Google LLC), to support App functionality. Firebase services may include authentication, database storage, file storage, analytics, and crash reporting.

Analytics and crash data are collected in an aggregated and technical form and are used solely to maintain, improve, and secure the App. Such data is not used to track users across apps or services owned by other companies.

7. Data Storage and Security

User data is stored using secure third-party services. Some data may be stored or processed on servers located outside Australia, including in the United States, in accordance with applicable data protection laws.

While we implement reasonable technical and organizational measures to protect your information, no system is completely secure.

8. Data Retention

We retain your information only as long as necessary to operate the App or comply with legal obligations. You may request deletion of your account or content, subject to technical and legal limitations. Users may request deletion of their account and associated data by using the in-app data deletion request feature or by contacting us via email. Deletion requests are processed within a reasonable timeframe, subject to technical and legal requirements.

9. Children’s Privacy

The App is not intended for users under 16. We do not knowingly collect personal information from children under 16. Users under 16 are not targeted with personalised advertisements.

10. Your Rights

Depending on your jurisdiction, you may have the right to access, correct, or request deletion of your personal information. You may also withdraw consent where applicable. To exercise your rights, contact us using the details below.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Material changes will be communicated within the App. Your continued use of the App after updates constitutes acceptance of the revised Privacy Policy.

12. Governing Law & Jurisdiction

This Privacy Policy is governed by and construed in accordance with the laws of the Commonwealth of Australia. You agree to submit to the exclusive jurisdiction of Australian courts for any dispute arising out of or relating to this Privacy Policy.

Privacy Policy